To promote Saudi Arabia, we:
Manage the Saudi tourism brand.
Drive and coordinate marketing and communication efforts.
Develop destination concepts and value propositions.
Identify priority source markets and target visitor... Read More
Tourism in Saudi Arabia
Tourism development is an important driver of growth for the future of Saudi Arabia. It is one of the key pillars at the heart of Vision 2030’s plan to help diversify the economy and reduce reliance on oil. The Ministry of... Read More